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Meet the Expert

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Ben Settle

Over the past 16 years Ben has written ads, created email campaigns, and cooked up marketing strategies for clients that have collectively earned tens of millions of dollars in sales in hyper competitive, “cut throat” markets such as

• Golf
• Weight loss
• Business opportunity
• Self defense
• Home business
• Dating
• Prostate problems
• Internet marketing

Ben’s methods also get rave reviews from the top A-list copywriters & marketers including:

• Gary Bencivenga, who told Ben, “Good copy intoxicates me. Yours is high proof. I’m enjoying it.”
• Matt Furey, who says he thinks Ben is the light heavyweight champion of email copywriting.
• Carline Anglade-Cole, who says she gets great advice and at least one chuckle… or a slap on the forehead "duh"… every time she reads his emails.
• Brian Kurtz, who said of all the people he follows, Ben’s stuff is as good as it gets.
• Bob Bly, who says Ben’s emails are “stunningly effective.”
• Richard Armstrong, who says he starts his day reading the Bible and Ben’s email (and not necessarily in that order).
• Nick Usborne, who called Ben an “email poet” after presenting at AWAI’s Web Copy Intensive training.
• Lori Haller, who said she reads and studies every single one of Ben’s emails, wakes up to read his words, and studies how he combines words + feelings together.
• David Deutsch, who says Ben’s emails are perfect examples of how to sell with email.
• Michael Masterson, who said, Ben says, in very arresting ways, things he’s been trying to teach marketers and copywriters for 30 years.
• David Garfinkel, who says Ben is the “hottest… email copywriter on the web right now.”
• Russell Brunson, who told an audience at a Glazier/Kennedy event that Ben’s daily emails are incredible and something he always reads.
• Doberman Dan Gallapoo, who says Ben is the dude to study if you want to write powerful emails that make a bunch of money.
• Ken McCarthy, who says Ben is the only copywriter he’s ever hired and been satisfied with.

And the list goes on…

In addition, Ben has taught the methods he’s pioneered to some of the world’s most prestigious direct marketing companies including AWAI… … Clayton Makepeace’s private mastermind students… Agora Financial… professional radio producers at Entercom, and the annual Oceans 4 Mastermind — where 7, 8, and even 9 figure businesses paid him and his colleagues to put their emails and ads on the “hot seat”, transforming their sales overnight.

Ben also publishes a monthly print newsletter (“Email Players”) that costs $97.00 per month and is read by people in over 30 countries — including by some of the most respected copywriters and marketers working today.

When anyone asks me who is the one person to learn how to write e-mails that get opened and responded to, it’s Ben Settle.

Ben is the gold standard…a superb copywriter with an exceptional gift…and he is both a wonderful teacher and implementer.

In a world of self-promoters and people who constantly tell you how good they are at whatever they seem to be good at, Ben is the antitheses of that…he mostly stays home and simply produces e-mail that consistently delivers as both content and promotion…and frankly, he’s so skilled at it, you rarely know which he is doing since he is always doing both.

He’s one of those guys who sends you an e-mail which always screams “open me!”

When I heard that Ben was venturing out from his “e-mail copy cave” to speak at AWAI Bootcamp this October I was thrilled (and pleasantly surprised).

Bootcamp became a “must attend” once I knew Ben was speaking.

You can’t afford to not be there to learn from this master of e-mail marketing…I can’t wait hear what he is working on currently and what is working best for him in one of the noisiest mediums (where he always seems to be able to stick out from the crowd).

I plan on walking away with many actionable techniques for my own e-mail.

And now that I know that he’s willing to speak, I can’t wait to try to land him for one of my events in the future as well…how did AWAI do it?

I’ll be learning about that too!

-Brian Kurtz, Titans Marketing LLC, former business builder of Boardroom Inc. and Serial Direct Marketer